Art Forecast positions you at the centre of the cultural conversation.
Founded by Tatum Dooley, Art Forecast offers a holistic approach to PR. Through press strategy, narrative development, audience-facing events, and one-on-one consulting, we help expand your reach and build lasting visibility, locally and internationally.
Take a peek at our fan mail and complaints here.
Contact
pr@artforecast.info
Public Relations & Media Strategy
Tailored pitches, press releases, and media strategy to secure coverage and elevate your profile in the art world.
Events & Collector Engagement
Curated events that connect artists and galleries with collectors, curators, and cultural influencers.
Substack & Editorial Strategy
Engaging editorial direction, content plans, and newsletters that connect with audiences in meaningful ways.
Artist & Gallery Consulting
One-on-one advising to refine messaging, career direction, and visibility strategies for artists and cultural institutions.
Experimental Campaigns
Inventive, high-concept projects that bring art to new audiences through unexpected channels and creative storytelling.
Ready to collaborate?
Send a Note
Meet the Founder
Tatum Dooley
Alongside her career as an art writer, Tatum has consulted for leading institutions, galleries, and cultural organizations. She draws on her experience in the art-tech sector, where she developed brand strategies from the ground up, crafting narratives that bridged technology and culture.
She also contributes to her community through board and committee work, including serving on the Curatorial Committee for SNAP in support of the AIDS Committee of Toronto, as Co-Chair of Gallery 44’s annual fundraiser Salon 44 between 2020 and 2022, and as Co-Founder of Canadian Art in Isolation, which has donated more than 300 artworks to residents in long-term care homes.
Follow her weekly newsletter on Substack.